Livin' the life...

I saw this commercial on TV only yesterday and it reminded me that I simply could NOT, not blog about it! If you have not viewed this advert yet, please check it out below. I guarantee, it will be worth it! (Also bear in mind that £10m was spent to produce it!!)

Background info..

"The 90-second "tipping point" TV ad is Guinness' most expensive campaign work to date, was filmed in a poor Argentinian mountain community.

It features an intricate domino cascade watched by the villagers, involving books, burning hay bales, cars, oil drums and household furniture, which ends in a tower of books transforming into a giant pint of Guinness. The ad is topped off with Guinness's long-standing "Good things come to those who wait" strapline. ...

Around 6,000 dominoes were used for the ad, around 10,000 books, 400 tyres, six cars and 45 wardrobes, while 24 hours of footage was captured despite the dominoes taking just 14 seconds to topple." [Ref]